Wednesday, October 17News That Matters

Online Marketing

Vizergy Digital Marketing Named 10 Fastest Growing Google Solution Provider of 2018

Vizergy Digital Marketing Named 10 Fastest Growing Google Solution Provider of 2018

Online Marketing
Vizergy, the hospitality industry’s leading provider of digital marketing software and services, has been named one of the 10 Fastest Growing Google Solution Providers of 2018, according to Silicon Valley Review. This recognition not only reaffirms Vizergy’s success in strategic vision and product development but also solidifies its market position as the best technology platform for the hospitality industry. The announcement of this prestigious award follows CIO Review naming Vizergy one of the 20 Most Promising Web Development & Marketing Platforms in 2017. The company, based in Jacksonville, FL, attributes its success to a number of different factors. Vizergy’s CEO, Joe Hyman, says, “Vizergy has always put technology at the heart of our value propositio...
Free advice on digital marketing at Dorset Echo events

Free advice on digital marketing at Dorset Echo events

Online Marketing
The Dorset Echo is offering businesses free opportunities to improve their skills at marketing online. The Echo is running a series free digital marketing seminars at the Echo office in Weymouth in November. There will be four events over two days, with different events for novices and those with some experience of the subject. Tracy Hayden, Newsquest’s director of advertising Dorset, said: “Digital marketing is a must for every business. “More and more consumers are researching and buying products and services online and having a solid digital marketing plan is the most cost-effective way to market your business. “In short, by attending one of our free seminars we can help you navigate your way around the digital landscape and keep you ahea...
Nelios Celebrates 10 Years of Digital Marketing Innovation

Nelios Celebrates 10 Years of Digital Marketing Innovation

Online Marketing
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Digital marketing courses made simple: A step-by-step guide

Digital marketing courses made simple: A step-by-step guide

Online Marketing
Twitter Facebook Google+ WhatsApp LinkedIn Pinterest Email In the present world, you can see there is more demand for digital marketing professionals. This is due to the trend has changed from traditional marketing to online marketing. The online marketing uses the electronic media as the main source. The development of internet technologies has enabled this to reach to next level in doing or starting a business. Today, we can find many niche training centers or professional course institutes in Maharashtra. However, the digital marketing courses in Pune are the best for beginners to professionals. This can make them excel in this world of digital marketing. You can follow the below mentioned step-by-step guide to master this job oriented course. Digital Marketing Course for the B...
Global spending on digital marketing nears $100B

Global spending on digital marketing nears $100B

Online Marketing
Spending on digital marketing grew by 44 per cent last year in the US and Britain to $52 billion, a study has found, estimating that global outlays on such tactics are approaching $100 billion.In contrast to placing online ads through intermediaries, digital marketing, or "martech", has the appeal of enabling brands to target consumers directly via social media, search-engine optimisation or voice-activated assistants, such as Amazon's Alexa.The growth in part reflects a desire to take functions in house following high-profile complaints by consumer giants Procter & Gamble and Unilever over fraud in online advertising.The issue of 'brand safety', which can be jeopardised when ads appear next to unsuitable online content, has also frustrated marketers and encouraged them to seek grea...
Online Marketing Manager

Online Marketing Manager

Online Marketing
Remuneration:Market related Benefits:Medical Aid, Pension, DiscountsLocation:Cape TownEducation level:DegreeJob level:Mid/SeniorTravel requirement:OccasionalJob policy:Employment Equity positionType:PermanentReference:#B/OMMWCompany:Ivy Farrell RecruitmentDo you come from a strong digital marketing background - want to go client side?If so SA's leading retailer - a well-known household name is seeking an Online Marketing Manager.The role is based in Cape Town.Role purposeDrive the agreed positioning of the website/app and mobile presence to the market, in a way that focuses on driving profitable sales, new customer acquisition and customer engagement/market share.  RequirementsRelevant diploma or degree in brand marketingFive to seven years of marketing skills and experie...
What Would Accountable Digital Marketing Even Look Like?

What Would Accountable Digital Marketing Even Look Like?

Online Marketing
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Adam Heimlich, senior vice president of media at GALE Partners. There’s a crisis of trust in the market for digital media services. Advertisers are finding ways to pay their agencies less, often by reducing their scope. But it’s worse than that. The digital marketers who work in-house at big brands are also seeing their budgets reduced, redirected or eliminated. There’s no question that the prospects advertisers want to reach are online, addicted to mobile devices and streaming tons of video. Yet at the C-level, the burning question is, often, whether dollars aren’t better spent in broadcast TV a...
7 Ways Real Estate Pros Get Leads from Digital Marketing

7 Ways Real Estate Pros Get Leads from Digital Marketing

Online Marketing
Share to facebook Share to twitter Share to linkedin <div _ngcontent-c15 innerhtml=" A Jim Maloof Realtor is displayed as prospective home buyers arrive with a realtor to a house for sale in Dunlap, Illinois, U.S., on Sunday, Aug. 19, 2018. As a real estate professional, you understand that one of the first places your potential clients go when looking for a home is online. In fact, 94 percent of millennials and 84 percent of baby boomers went online to find their future homes. That’s why it’s so important to make sure you’re ready to engage them in the digital space in a way that translates to real-life business. Establishing your online presence is simple enough. Setting up a website, s