Saturday, May 25News That Matters

Online Marketing Tips

A Brighter Future for a More Inclusive Global Economy: E-Commerce is the Answer – Entrepreneur

A Brighter Future for a More Inclusive Global Economy: E-Commerce is the Answer – Entrepreneur

Online Marketing Tips
36per cent of small businesses do not have a website and those who do face a lot of challenges when it comes to building their presence online May 20, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. You're reading Entrepreneur India, an international franchise of Entrepreneur Media. At 18per cent, India is today leading the growth rate of internet users across the world. Phenomenally low- cost data plans and prevalent usage of smartphones are revolutionizing how customers across the country consume services and information. We are now habitual to having everything available only a few taps away, in the palms of our hands and at the tips of our ...
7 Expert Strategies to Grow Your Marketing Agency – Social Media Today

7 Expert Strategies to Grow Your Marketing Agency – Social Media Today

Online Marketing Tips
Agency marketers face a unique challenge. Not only are agencies on the hook for creating and executing monster marketing campaigns for clients, but they also have to run and grow their own business. My first company, WordStream, was a digital advertising agency that grew to 300 employees, and tens of thousands of customers. The company now manages over a billion dollars of ad spend - I sold that company last year for over $150 million. Marketing agencies might want to know my top takeaways from analyzing hundreds of different agency growth strategies, and the hundreds of different pricing experiments that I oversaw at WordStream. So in this post, I'm going to share my best strategies, along with some top tips from six other agency growth coaches and strategists from the fastes...
Drive Traffic To Your Website With These 3 SEO Tips – Forbes

Drive Traffic To Your Website With These 3 SEO Tips – Forbes

Online Marketing Tips
Your web presence can have an impact on your small business but it’s up to you whether that impact is positive or negative.I’m going to tell you something you probably already know: Having a website is crucial to your business. You hear it everywhere, and, at this point, it’s almost common knowledge. I visited a panel a few years back in Washington DC where a representative from Google said that almost 50 percent of all independently owned businesses don’t have a website. It’s almost unheard of with how easy it is to start a site with services like WordPress, Wix, Squarespace, Weebly, and Shopify at everyone’s disposal. Owning a website isn’t enough either. You need to maintain and update your site as often as you can just like you need to do with everything else in your business. It s
101 Small Business Marketing Ideas, Part 2: How to Market Your Product/Service Effectively – Business 2 Community

101 Small Business Marketing Ideas, Part 2: How to Market Your Product/Service Effectively – Business 2 Community

Online Marketing Tips
Are you a business owner who wants to grow your business but doesn’t know much about marketing? Do you want to attract more customers to your business? Do you want a quick checklist of things you can do to grow your business?This post is the second installment in the 10 part series which takes you through the basics of small business marketing. In the first post, we took you through the small business branding basics.Ultimate Small Business Marketing Guide OverviewThe 10 part guide is divided into the following sections:Naming, Logos & BrandingYour Product / ServiceMarketing Planning BasicsOnline MarketingAdvertisementsPromotionsPricingEmail MarketingSocial Media MarketingContent MarketingGrow Your NetworkCustomer FocusedPhysical EvidenceTeachingIn this post, we talk about how to cr
4 Tips To Add New Web Features Without Disrupting User Experience – Forbes

4 Tips To Add New Web Features Without Disrupting User Experience – Forbes

Online Marketing Tips
Whether you’re adding a new feature aimed at driving business growth or simply updating your site’s aesthetic appeal, every brand finds themselves updating their website at one point or another. In fact, it’s practically required for businesses that want to remain relevant in their industry. Companies that hope to not just survive, but thrive in the market need to integrate new design trends, unique elements, and innovative technology. These updates, often in the shape of new website functionalities (both big and small), can help brands stay on the forefront of their industry, continually capture consumers, and constantly increase revenue. However, adding a new website feature to an already-existing site can be tricky. When you’re building a new website, you have the luxury of mak
9 ways to market your website with the perfect digital marketing strategy – Best in Australia

9 ways to market your website with the perfect digital marketing strategy – Best in Australia

Online Marketing Tips
Photo: Diggity Marketing, Pixabay Digital marketing is a crucial element and your brand’s success depends on how well you handle this department. It does not matter whether you have the latest PDF editing software or some other tool, if you cannot handle the marketing aspect well, your online venture would struggle to survive. Ask any marketing guru, and they will sing praises about digital marketing, not because it is trendy but because it holds the power to push any business/brand on the internet! Although digital marketing is great, you can only benefit from it if you know some workable tips and strategies.Below, we have discussed 9 digital marketing tips that can provide great assistance if applied correctly in 2019! Social media engagement Photo: Pixelkult, Pixabay Social media p
10 Tips for Driving Real Results with Your Marketing Efforts – Small Business Trends

10 Tips for Driving Real Results with Your Marketing Efforts – Small Business Trends

Online Marketing Tips
There are tons of different ways to market a small business. But some entrepreneurs tend to get caught up in the ideas or the process and forget about the actual results. If you want your marketing campaigns to drive real results that help you grow your business, check out these tips from members of the online small business community. Engage Your Customers on Social Media Social media isn’t just about posting promotional content. You need to find ways to engage with your ideal customers. For tips on posting engaging content that actually gets results, check out this Social Media HQ post by Christian Zilles. Remove These Words and Phrases from Your Content It’s important to know what words and phrases help you get results in your content marketing. But perhaps equally as important is
Last-Minute Mother's Day Marketing Tips For Your Salon – American Salon

Last-Minute Mother's Day Marketing Tips For Your Salon – American Salon

Online Marketing Tips
On the lookout for ideas for how to make the most out of Mother’s Day in your salon or day spa? Check out these tips from Lockhart Meyer Salon Marketing that boost business and spoil moms rotten. ■ Get retail product suppliers on-board and offer giveaway beauty goodies to increase online engagement. Have winners collect their prize from your salon or spa so they can see what you have to offer, and you can also capture their email address and even squeeze in a quick, free consultation. ■Team-up with local businesses to create bespoke gift packages. This could range from a mother-daughter day at the spa followed by a decadent afternoon tea at a local hotel to a facial treatment gift certificate that’s slipped into a box of handmade chocolates. YOUR WEEKLY