Sunday, June 16News That Matters

Marketing Strategy

The best digital marketing strategy – Thrive Global

The best digital marketing strategy – Thrive Global

Marketing Strategy
Digital Marketing refers to digital advertising over many online channels like YouTube, Google, and Social Media Websites. While Digital Marketing Agency is a company responsible for getting your business recognized online through e-marketing. These are the most common types of online or digital advertising 1- Paid Advertising Cost per click or view advertising which appears on popular platforms such as Google, YouTube, Social Media Websites and Adword websites network. 2- SEO Search engine optimization is a technical term for optimizing your website content, backlinks building, creating unique content, and following search engine guidelines, etc.. Now digital advertising could be a powerful tool for promoting your ideas, why? Let’s simply 
How an IoT Marketing Strategy Focused on Interactivity, Utility Benefits Brands – The Content Standard by Skyword

How an IoT Marketing Strategy Focused on Interactivity, Utility Benefits Brands – The Content Standard by Skyword

Marketing Strategy
It may be surprising, but the idea of an “internet of things” has actually been around since the nineties. Back then, corporations were just starting to connect their inventories to the web. We’ve come a long way since then, but even still, IoT continues to be a somewhat bleeding edge in consumer tech. But as sales continue to soar for devices enabled with this technology, it’s become clear that IoT changing digital marketing is an inevitability. What remains less clear for brands, however, is what an IoT marketing strategy should look like. Current day interaction with these applications hasn’t seemed to hit critical mass yet, but development is neither cheap nor easy. Additionally, archetypes and best practices have yet to be established. But for brands willing to explore this space
4 Steps to Help Maximize Your YouTube Marketing Strategy – Social Media Today

4 Steps to Help Maximize Your YouTube Marketing Strategy – Social Media Today

Marketing Strategy
Video marketing is huge, and YouTube is the online home of video content. With more than 1.8 billion active users, YouTube remains the leader of the pack, despite rising challenges from Facebook and Instagram (particularly via Stories). And if you're looking to utilize video within your digital marketing efforts, YouTube needs to be at least on your radar - but how can you ensure that you're making the most of your YouTube efforts, and establishing an effective brand identity and strategy for the platform?   While there's no definitive right or wrong process, these four steps are must-do's for anyone who wants to maximize their YouTube performance. 1. Really Work on Your SEO Search engine optimization is not limited to websites and blogs - you need to think in terms of "find...
10 Steps To Improve Your Business' Mobile Marketing Strategy – Forbes

10 Steps To Improve Your Business' Mobile Marketing Strategy – Forbes

Marketing Strategy
Consumers increasingly access business websites and e-commerce sites via smartphones, tablets and other mobile devices rather than desktop computers. According to Statista, in 2018, 52.2% of worldwide website traffic was via mobile phones—a rate that rose nearly 2% in a single year. Mobile devices allow consumers to access information, products and services at any time, anywhere—companies need to ensure that their websites are built for mobile platforms so that they’re easily accessible to this ever-growing audience.Optimizing for mobile is a multi-step process, and businesses need to evaluate their content, loading speed and even mobile ergonomics—among other factors. To help you build a checklist for your mobile marketing strategy, read these suggestions from 10 members from Forbes Ag
AMMO, Inc. Extends STREAK Product Line and Supports with Expanded Marketing Strategy – GlobeNewswire

AMMO, Inc. Extends STREAK Product Line and Supports with Expanded Marketing Strategy – GlobeNewswire

Marketing Strategy
SCOTTSDALE, AZ, June 05, 2019 (GLOBE NEWSWIRE) -- AMMO, Inc. (“AMMO”) (OTCQB: POWW), a technology leader and premier American ammunitions manufacturer, today announced the extension of its innovative STREAKTM Visual Ammunition product line to meet demand for an additional seven SKU’s.  The Company is further supporting its retail and distribution partners with a multi-channel marketing strategy that will communicate the product line’s unique visual attributes. “The traction we are experiencing from the industry and shooting sports enthusiasts with our STREAK Visual Ammunition is remarkable. Consumers have been requesting an extension of the STREAK ammunition line since its introduction in December 2017 and today we are making an additional seven SKU’s available to the public
Marketing with Maggie: 3 Tips for MSPs to Improve Their Marketing Strategy – Channel Futures

Marketing with Maggie: 3 Tips for MSPs to Improve Their Marketing Strategy – Channel Futures

Marketing Strategy
Develop your core message and create an emotion connection with customers, for starters. In our first episode of Marketing with Maggie, I caught up with Nick Cavalancia of Techvangelism at an industry conference in Miami (sorry for the FOMO) to talk about what MSPs are doing wrong with marketing and how they can improve to help drive revenue. Takeaways from our interview include: Don’t talk about what you do — instead, talk about what you do for your customers. Create an emotional connection with your customers. Start with developing your core message. Stay tuned for more channel-focused marketing tips in this ongoing series. You can also follow me on Twitter for more marketing and channel-related content at @maggiemillerTV. [embedded content] Let's block ads! (Why?)
The Inclusive Marketing Strategy Avengers: Endgame Used To Crush Box Office Records – Forbes

The Inclusive Marketing Strategy Avengers: Endgame Used To Crush Box Office Records – Forbes

Marketing Strategy
Chris Hemsworth arrives at the premiere of "Avengers: Endgame" at the Los Angeles Convention Center on Monday, April 22, 2019. (Photo by Chris Pizzello/Invision/AP) Chris Pizzello/Invision/AP Earlier this month I went to see Avengers: Endgame at an IMAX theatre outside Buenos Aires. We'd had trouble getting tickets soon after it was released because they were sold out, so we were thrilled to finally get to see it. The theatre was packed, with the majority of the attendees following along to all the dialogue with Spanish subtitles. I haven't seen a ton of movies while living Buenos Aires, but anytime there has been a big release I've wanted to see, such as Black Panther, Crazy Rich Asians, and Hidden Figures, they've all been available in the market right from...
How to Use TikTok In Your Marketing Strategy [Infographic] – Business 2 Community

How to Use TikTok In Your Marketing Strategy [Infographic] – Business 2 Community

Marketing Strategy
Whether you’ve heard of it or not, TikTok is one of the biggest social media apps in 2019. It was the fourth most downloaded app in 2018 with more than 60 million downloads. However, despite this barely of us marketing professionals hardly even know what it is, let alone how to use it in our strategy.Here’s a lowdown of everything you need to know about TikTok…What is TikTok?TikTok or Douyin (in China) is a social video app, that allows users to take short videos. Similar to Snapchat and Instagram, you can add filters, stickers and other special effects. It’s already become a leading short video app in the West, particularly in the US and it’s also really big in Japan.You’ll often see viral videos of someone lip-syncing or dancing that originated from TikTok. Here’s an example of one of
3 Examples of IoT Marketing Strategies You Can Implement in 2019 – MarTech Advisor

3 Examples of IoT Marketing Strategies You Can Implement in 2019 – MarTech Advisor

Marketing Strategy
<!-- --> <!-- --> 3 Examples of IoT Marketing Strategies You Can Implement in 2019 | MarTech Advisor By 2025, the connected userbase will cross 75 billion, unlocking new avenues for marketers to engage with customers. To better understand this emerging opportunity, we discuss: How IoT is gradually going mainstream 3 IoT examples you can be inspired by Key considerations for marketers in an I...