The 2020 MM&M/Elevate Healthcare Marketers Trend Report In the run-up to the presidential election, pharma finds itself confronting even more uncertainty than usual – and that’s for an industry that has spent the recent past under siege on the pricing front. This flagship MM&M report fleshes out how industry built – or failed to build – this uncertainty into 2019-2020 marketing budgets. The proprietary survey of director-level-and-up biopharma and device marketing execs will showcase a wealth of exclusive research and offer insight into marketers’ current thinking via new data on budgets (and their growth/decline), channel usage and challenges/opportunities (such as the intensified influence of payers). Online health communities Much of the chatt
As we practice social distancing, many of us are probably spending it sans makeup (that is, until a Zoom conference call with colleagues or clients hits your calendar). Instead of hitting up happy hour at our local watering holes, we have more time to practice self care—and The Face Foundry suggests we use it to learn about skin care. The Face Foundry, with locations in North Loop and Galleria, is one of the many businesses that had to close its storefronts this week as the COVID-19 pandemic spreads across the state. But like many others, its co-owners and founders Alexandra Nanne and Michele Henry are getting creative and coming up with new ways to show up for their customers. Last week, the local boutique spa launched a shiny, new website, a partne
In this article I will share 5 tips that help us collect over 150 addresses with zero costs. As part of a team of digital marketers and developers who work on online business solutions, I’d like to review the tools that, in our experience, work best for this purpose. We have a long history of running dropshipping stores (focusing on aliexpress product analysis) and helping others to benefit from this business, too. By the way, thanks to our solutions, you can launch your own independent online store for only 147 dollars! And, to give your newborn store a boost, you should certainly experiment with email marketing – especially as it requires little, to no, startup costs. Put a subscription form on any page This is
In these unprecedented times, Kennet Radio is offering FREE online marketing to businesses in Newbury, Thatcham and Hungerford who are now offering services to support our community. Pubs, cafes and restaurants offering delivery or take-away options. Transport and delivery services Help and support of any description With Pubs, cafes and restaurants forced to close to customers eating in, we are looking to help promote any take-away or delivery options you may have to offer. Or if your business has another way of supporting the community, we want to help spread the word. Kennet Radio has a very large social media following in Newbury and Thatcham, as well as a very busy website. In addition to the free online marketing, we are also offering enhanced on-air advertising pack...
Remi Gauvin was set to be in Colombia this week for the first round of the Enduro World Series, initially planned for March 28th. Instead, he and fellow enduro racers around the world are stuck in limbo at home, not sure when their season will kick off. We reached out to Gauvin to see what his initial thoughts were when he found out about the race cancellations, his plans for filling his extra time at home, and how he's staying motivated. How were you feeling coming into the 2020 season?I was feeling pretty damn good. We have had a pretty good winter for riding on coastal BC and my training has been consistent for a majority of the winter and had been ramping up in the weeks leading up to peak for Round 1. We were able to get lots of bike time in Squamish in the last few weeks which all...
By Charlie SeltzerI want to preface this article that there are no positives with COVID-19 and our first priorities should be the health and safety of our family and communities. However, during this crisis and coming out of it there’s a great opportunity for solar contractors and the industry to improve important areas that will help the solar sector move forward and mitigate COVID-19’s effects. Unsurprisingly, software is the key to many of these solutions. Customer acquisition and sales The high customer acquisition costs and difficult sales cycles are well-documented in the solar industry. For the foreseeable future, remote selling could become the norm. Having proposal software will be necessary and can help lower customer acquisition and sales costs. Proposal software helps make t
NFL veteran lineman Jared Veldheer was just trying to help with his father’s hip rehabilitation, but his two young children turned the video into something adorable instead.Veldheer, a Grand Rapids native and current unrestricted free agent, created a video that began with exercises to help his father, Jim, who had his left hip replaced in November."During this time of isolation my son Jared has sent me a few videos to help me strengthen my muscles," Jim Veldheer said in the Facebook post.But, after a few moments of Veldheer explaining techniques of a glute bridge as he laid on a mat, it was apparent the video wouldn’t be just about the exercises. His son and daughter, ages 2 and 4, interrupted the instructions a couple times with some kisses for their father, one of the biggest players
PHOTO: Alper Çuğun What people search for on Google often aligns with what they search for and post about on social media. It seems obvious, but how often are social media marketers really thinking about this? With 75,000 Google queries per second according to 99firms, there’s bound to be keyword search data that can boost social media engagement. That's a lot to consider. For this reason, using data from Google — and Google Trends in particular — could be a game-changer for social media marketers looking for an edge over their competition. To get a better idea of how to best use this data, we’ve asked experienced marketers how they’re using Google Trends for their social campaigns. What Is Google Trends? David Greenberg, SVP of marketing at Act-On likens Google Trends to Twitte
Jessica Guynn USA TODAYPublished 7:20 AM EDT Mar 23, 2020Pida Kongphouthone rarely sees a slowdown in the real estate market in his sun-drenched hometown of San Diego, where multiple bids drive up home prices. But the worldwide pandemic has upended his business practically overnight. Open houses have screeched to a halt during the state-imposed quarantine. No one wants strangers traipsing through their homes for showings anyway.Deals, months in the making, are collapsing as the growing public health crisis rocking the nation’s economy sends the stock market into free fall and clouds the financial picture for already rattled buyers and sellers.As his listings dry up, this real estate agent who relies on commissions for his income says he’s really starting to worry. Kongpho
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