Mariana Valdez, Marketing Cross-Category Manager at Dyson, talks to Portada about retail and marketing strategies for the home-tech category in Mexico, the first country in Latin America to welcome the British Company. By guest contributor Alejandra Velazquez The Touchy-Feely Mexican Market Latin American consumers love hand-picking their fruits and veggies. This is resoundingly true to any marketer paying attention. It’s a trope so frequent it’s almost a stereotype. And if we’re that picky about our fruit, just imagine how we choose and purchase technology. This is Dyson’s greatest challenge in Mexico, the first country in Latin America where the British company is expanding operations. Dyson is a technology company established almost 30 years ago. It designs and manufactu
When it comes to working out consistently, it's not always easy to find motivation. If you want to work out more but aren't sure where to begin, your journey could start with something as simple as an app. From tracking your workout journey to helping you make the deed a little bit more fun, apps are a great way to draw inspiration from unexpected places. Whether you're into running, yoga, or simply looking to track your activity more, you're bound to find something to keep you on the right track (and possibly make exercising a bit more fun!) on this list. Let's block ads! (Why?) Source link
COMMENTARY 5 marketing strategies to fire your growth By Elizabeth HarrFeb 28, 2020 There are admittedly dozens of marketing techniques firms can choose to invest in. Determining which ones deserve a seat at the table alongside your marketing budget requires consideration around your current capital (human and financial), goals for each, and your starting place to see how aggressively you need to get from A to B. In this article, I’ll share findings from our new 2020 High-Growth Study on the top 5 marketing practices that high-growth government services firms are prioritizing as they chart their path forward to continued high-growth. First, a definition of high-growth. In this study, we consider firms that post 20
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One of my main life principles is to never give up on my dreams. Although I did not follow my early childhood dreams of what I wanted to be when I grew up, I have been consistently pursuing my dreams since I was eleven years old and declared to my parents that I was going to move to the U.S. It was a brazen statement to make for a girl living in a small provincial Russian town. It took me more than ten years to realize my dream, and moving to the U.S. has crystallized my “everything is possible” attitude to life. We all have or had dreams, but not everybody goes after their dreams. There are different reasons why people do not pursue their dreams: – Dreams take hard work. – They require time, money, commitment, effort and sacrifices. – You must get out of your comf
Having been raised on Long Island, NY, and having lived in three regions of the United States, the question about my sport team loyalty inevitably comes up. I’m ambivalent: It’s more about the action of the game that I’m at or watching that interests me. I’m not a good follower of professional teams. However, I do follow college sports a bit more closely. I do recall some seasonal stats and even a few player names. College sports is more fun to watch for me, and the drive and emotion of many of those players is raw and unscripted. To put it in a fire service perspective, it’s almost as if every one of those games is the written and physical abilities tests for their dream job. All week, all season, they put in the time to watch the films, hit the gym, practice and hone their skills
[embedded content] Stanford seniors Walker Little and Foster Sarell took some time after the Cardinal's second spring practice to chat about how last season is fueling this season's motivation, the expectations and impact of Little's return, and to give us a glimpse at some of the personalities inside the Cardinal's O Line room. So we're here with offensive tackles Foster Sarelll and Walker Little. First question for Walker. How are you feeling right now? Where are you from maybe being back on the field? WL: Yeah, I mean, I feel good. Knee’s coming along well, rehab’s going well, we're on track. Hopefully, I'll start running pretty soon here and build up for some drills in Spring Two. I feel like I'm a lot stronger in my upper body and trying to work on some other weaknesses. Bu