Monday, January 20News That Matters

Day: January 6, 2020

Start the year off on the right foot this January with these self-help audiobooks – Seattle Times

Start the year off on the right foot this January with these self-help audiobooks – Seattle Times

Self Help
Even if you don’t make New Year’s resolutions, there’s something about January that just feels like a fresh start. Audiobooks are a terrific way to explore strategies for personal growth and healing. In addition to having no embarrassing book covers, the intimate presence of an encouraging voice in your ear silencing those self-defeating thoughts can really refresh your outlook. Instead of music, try motivational audiobooks for the perfect soundtrack to invigorate your new workout routine. Here are some inspiring audiobooks for various tastes. Meredith Atwood’s “The Year of No Nonsense: How to Get Over Yourself and Move on with Your Life” challenges us all to do just that with engaging vulnerability and wit. Ironman triathlete and podcaster Atwood dares the listener to live each day as
6 Best Practices for Real Estate Social Media Marketing in 2020 – MarTech Advisor

6 Best Practices for Real Estate Social Media Marketing in 2020 – MarTech Advisor

Social Media Marketing
Real estate social media marketing is an essential process for realtors to reach out to their target audience. In this article, we discuss what real estate social media marketing is, advantages of using social media, and six best practices for realtors to follow while using social media to promote their brand and products. CONTENT THAT CONNECTS: WHY INFLUENCER MARKETING IS THE FUTURE OF GEN Z ENGAGEMENT Gen Z is a business opportunity you can’t afford to miss. As 40% of the population commanding upwards of $40 billion in spending power, modern marketers need to build compelling strategies to engage with Gen Z. Download Table of Contents What Is Real Estate Social Media Marketing? Real estate social media marketing is
Here’s What Happens When Leaders Get Employee Motivation Right – Forbes

Here’s What Happens When Leaders Get Employee Motivation Right – Forbes

Motivation
Understanding what motivates your employees has the power to transform your business.LinkedIn 2019Public recognition. Quarterly bonuses. Gamification.All of these tactics have the power to motivate employees. Most organizations use a mix of approaches to encourage their people to perform at high levels, as well as to uphold the company’s values and business processes. But how do you know if you’re motivating your people in the right way? Understanding what motivates your employees — and leveraging it at the right moments — has the power to transform your business. Let me give you an example. For one organization in the transportation industry, employee and customer safety is the crux of their success. Through careful analysis of the feedback provided by the organization’s near
4 digital marketing tips to take your business to the next level in 2020 – AdAge.com

4 digital marketing tips to take your business to the next level in 2020 – AdAge.com

Online Marketing Tips
We've officially entered a new decade, and if you haven't begun thinking about new marketing strategies for your business, now is the time. Artificial intelligence (AI), lower internet costs and greater mobile use are all shaping the digital marketing landscape.I've been both an entrepreneur and a marketer since I was a kid, when I would sell holiday cards for a festival in my home country. Here are a few tips I've learned along the way that can help you boost your digital marketing for the year ahead:  1. Make content for a global audience It seems like common sense to create content based on your business’s and audience's location. However, your audience may be more global than you realize.  YouTube trends show that people from outside the U.S. form 60 percent of the viewers
Pro Tips: Create A Social Media Marketing Planner – Advertising Specialty Institute

Pro Tips: Create A Social Media Marketing Planner – Advertising Specialty Institute

Social Media Marketing
Speaker, author, podcaster and social media master Marki Lemons-Ryhal packed the house on Education Day at the ASI Show Orlando with her class, “Create Your Social Media Marketing Planner.” Right off the bat, she got the audience thinking, planning – and laughing. Marki Lemons-Ryhal Let’s say you’re a distributor who wants to target local youth ministers in hopes of getting them to buy logoed T-shirts, caps and hoodies. First, she advised, start following them on social media and posting eye-catching content to your own pages. “You need to post relevant content,” said Lemons-Ryhal (@MarkiLemon). “You should probably not post twerking videos.” In her fast-paced class, Lemons-Ryhal shared tips and strategies to help members of the promotional products industry plan a year’s worth of soci
It's Time For A Major Transformation In The Digital Marketing Ecosystem – Forbes

It's Time For A Major Transformation In The Digital Marketing Ecosystem – Forbes

Online Marketing
Photo: Getty Adtech is riddled with fraud. It’s time that brands and publishers take control and rebuild trust in the digital advertising industry. Trust is the foundation of every successful business organization, but you’d never know it by looking at the digital marketing industry. Customers are often told the internet is free, when in reality, they’ve been paying for it with their personal information. Their personal data is often collected (sometimes without their knowledge) and then utilized in the form of advertising. It’s time for the industry to reverse this trend and create an ecosystem built on trust, transparency and choice. In its current form, the digital marketing system is complex and opaque. There are thousands of companies collecting, buying a
14 Strategies To Boost Motivation During The Winter Months – Forbes

14 Strategies To Boost Motivation During The Winter Months – Forbes

Motivation
The winter months mean less sunlight, colder temperatures and often, dampened moods. It’s common for people to feel more tired and less motivated in the winter, which can negatively impact work performance. However, a winter slump is not inevitable—it may require a bit of extra effort, but you and your teams can stay just as motivated during those colder months. To help you out this winter, we asked members of Young Entrepreneur Council to share how they raise spirits in the workplace throughout the season. Follow their recommendations to keep your team feeling productive until spring arrives again.  Young Entrepreneur Council members offer tips on how employers can encourage motivation. Photos courtesy of the individual members. 1. Scheduled Specia
Practicing Self-Care: Work, Yourself And Everything In Between – Forbes

Practicing Self-Care: Work, Yourself And Everything In Between – Forbes

Self Help
PHOTO Getty Work, family and social commitments create multiple demands on your time and energy, which can be stressful and exhausting, leading to ill health, low productivity and burnout. That’s why self-care is vital. In 2005, the U.K.’s Department of Health defined self-care as a part of daily living: "It is the care taken by individuals towards their own health and well-being, and includes the care extended to their children, family, friends and others in neighbourhoods and local communities.” Self-care is about attending to your own needs — looking after yourself emotionally, physically and psychologically — and includes rest, pleasure and healthy habits. Unfortunately, some people equate self-care with self-indulgence, as if attending to your mind, body
Search Engine Optimization & Digital Marketing Tips for 2020! – Patch.com

Search Engine Optimization & Digital Marketing Tips for 2020! – Patch.com

Online Marketing Tips
This post was contributed by a community member. The views expressed here are the author's own. Neighbor News Biz Tuesdays resume at the Fords Branch Library! By WPLNJ, Patch Contributor Jan 5, 2020 5:44 pm ET replyButtonLabel Reply How to get found by your audience in the right context in the right geography. Remember the days when the only way people would find your business was t...
Everything You Need to Know About Digital Marketing – FinSMEs

Everything You Need to Know About Digital Marketing – FinSMEs

Online Marketing
Business has come a long way from the classic brick and mortar stores. Nowadays you don’t even need a physical storefront to make millions of dollars in sales. Stores can operate entirely online and this is becoming more popular due to the many opportunities available on the web and because of the costs saved by not having to rent and maintain a physical storefront. While brick and mortar stores still exist, it is important that businesses incorporate digital marketing into their advertising plan in order to capture all the opportunities the digital world has to offer. Did you know that you can increase your brand exposure and target your market better by implementing digital marketing strategies for your business? Using Social Media to Build your Brand You can