Saturday, April 4News That Matters

Day: December 30, 2019

4 Keys to a Winning Amazon Marketing Strategy – E-Commerce Times

4 Keys to a Winning Amazon Marketing Strategy – E-Commerce Times

Marketing Strategy
Research indicates that 66 percent of online shoppers start their product searches on Amazon, and Amazon shoppers behave differently than buyers on other online platforms and at brick-and-mortar stores.Amazon has set up its listings so that it is simple to "window shop" and compare competitive products. A brand must make sure to position its products in a way that shows how it is different from competitors in the marketplace. Succeeding on this consumer-driven platform requires a robust, Amazon-specific marketing strategy. These tactics should fit into the traditional, overarching strategic plan of a company, and encompass all the different variables and factors on Amazon. Following is an outline of best practices for the use of advertising, photography, branding, key messaging, and mo...
Wellness Entrepreneur Fay Afghahi Shares Insight On Overcoming Stress And Sparking Motivation. – Thrive Global

Wellness Entrepreneur Fay Afghahi Shares Insight On Overcoming Stress And Sparking Motivation. – Thrive Global

Motivation
Fay Afghahi is the founder of KeraHealth; a wellness brand that helps individuals achieve their health and self-confidence goals. In this article, we will learn the values and principles that Fay has applied in her life to help her overcome anxiety and achieve success as an entrepreneur.  Beating Anxiety Anxiety is a feeling we all experience. As an entrepreneur, Fay experiences this too. She shares that anxiety shouldn’t be depicted as something impossible to handle. The life she leads has made controlling anxiety seamless for her. Fay has worked her way around anxiety effectively by sticking to a lifestyle that is strictly governed by good health habits, which include; managing her sugar consumption, getting proper rest, and frequent visits to the gym.  A
18 self-help books to read in 2020 – TODAY

18 self-help books to read in 2020 – TODAY

Self Help
It’s exciting to think about all the potential for 2020, a new year that's full of possibilities. But it can be daunting to figure out how to make those massive changes you’re craving in life. Fortunately, there’s one simple solution — and no, it’s not hiring an expensive life coach, therapist or career adviser.Reading inspiring books is an ideal way to get started on your goals. Written by prominent thought leaders, successful entrepreneurs and leading health experts, some are brand-new, while others have been out for a while. But they all share one thing: The advice and motivational spirit contained in their pages can help you achieve your goals, and potentially change your life in the year ahead.1. "Girl, Wash Your Face," by Rachel HollisIn this New York Times' best-seller, Rachel Ho
Digital marketing could be heading for big changes in 2020. Get on board for $39 – The Next Web

Digital marketing could be heading for big changes in 2020. Get on board for $39 – The Next Web

Online Marketing
TLDR: You can start the new year as a true digital marketing expert with this 12-pack of courses, now under $40. Do you know how artificial intelligence is playing an increasing role in digital marketing? Do you know how programmatic advertising works? And do you know about the social media platform changes coming in 2020 that could impact any digital outreach plan? If there were any no’s there, you can brush up on all the latest in how to market and sell online with the training found in The 2020 Full Stack Digital Marketing Certification Bundle. It’s on sale now for just a fraction of the regular price, only $39 from TNW Deals. Get another 20% off just today with promo code “20SAVE20” at checkout.  This package features 12 courses spotlighting all the mo

Social Media Video Marketing in 2020: Top Apps & Trends – Business Insider

Social Media Marketing
This is a preview of The Social Video research report from Business Insider Intelligence.Purchase this report.To check to see if you already have access to Business Insider Intelligence through your company, click here. Revenue growth of top social media video marketing platforms Business Insider Intelligence Social platforms are ramping up on emergent video formats to drive new and deeper forms of engagement across their sites and apps, yielding new opportunities for brands.  As platforms experiment beyond in-feed videos, new formats and user behaviors around social video present meaningful opportunities for brands to reach millions of s...
7 ways to stretch your social media marketing budget for maximum impact – AdAge.com

7 ways to stretch your social media marketing budget for maximum impact – AdAge.com

Social Media Marketing
In the constantly-evolving world of social media, companies need to be smart in how they use their marketing dollars. Trends change quickly, so you’ll want to make sure you're optimizing your strategies to get the most eyes on your social media ads as possible.The members of Ad Age Collective are familiar with the ins and outs of social media marketing. That's why we asked them to each share one way a business can get the most out of their social media advertising budget. Read on for their best responses.   1. Use demand signals like intent keywords. Too often, we guess what prospects care about and then start writing, tweeting and posting away. What if you could flip the script and actually know what they care about? The reality is, you can. By updating your strategy to always sta
This Wall-to-Wall Digital Marketing Training is Only $39 Today – Entrepreneur

This Wall-to-Wall Digital Marketing Training is Only $39 Today – Entrepreneur

Online Marketing
It's a comprehensive digital marketing education that every online business owner should have in 2020. December 30, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Digital marketing is an essential component of any business in the 21st-century. More and more people are spending money online, and being able to make your products and services stand out in a supersaturated online marketplace can make a significant impact on your bottom line. That's why companies invest heavily in dig...
9 Self-Help Books To Read In 2020 That Totally Avoid The Clichés – Bustle

9 Self-Help Books To Read In 2020 That Totally Avoid The Clichés – Bustle

Self Help
'How to Own the Room' by Viv Groskop£12.99£8.83|WorderyPublic speaking. I don't believe there's a person out there who doesn't dread it. But women can find it particularly hard, especially when they're likely in the minority. Analysing the techniques of brilliant women, Viv Groskop details how to take on the room without the clammy hands and shaky voice and, best of all, what to do what things go slightly wrong.Buy nowLet's block ads! (Why?) Source link
Tate | Cal is stern test, but Illinois has ample motivation – Champaign/Urbana News-Gazette

Tate | Cal is stern test, but Illinois has ample motivation – Champaign/Urbana News-Gazette

Motivation
It’s hard to climb aboard Josh Whitman’s “We Will Win” slogan when consumed by the withering rays of the 29-10 home football loss to Northwestern and the 63-56 Braggin’ Rights collapse against Missouri.Outrushed 378-14 on one hand, and mixing 17 turnovers with four assists on the other, they amount to fundamental catastrophes.And these are the games you HAVE TO win ... that is, if you want to avoid an unruly fan base.So there isn’t a rush of optimism for Redbox Bowl success against 7-5 Cal on Monday afternoon. Illinois football hasn’t had much luck against anybody west of here, beginning with Iowa and Nebraska (2-17 against those two programs since 2001) ... although interim coach Vic Koenning provided a bright moment with a 20-14 bowl win over UCLA in 2011.Mike White, who won conferenc