by Carly Milne | Tue., Dec. 10, 2019 3:00 AM Share Tweet Email ...
—New interdisciplinary degree arms adult learners with integrated skills and knowledge for modern marketing careers—<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)--sm Mt(0.8em)--sm" type="text" content="Champlain College Online, a leader in career-focused adult higher education, today announced a new interdisciplinary online degree, Bachelor of Science (B.S.) in Marketing Communication." data-reactid="19">Champlain College Online, a leader in career-focused adult higher education, today announced a new interdisciplinary online degree, Bachelor of Science (B.S.) in Marketing Communication.Building on Champlain's long history and expertise in marketing and communication through its campus-based programs, this new program is in response to marketing profes
MELBOURNE — Adam Scott was onto something, whether he knew it or not, when he recently advised his fellow Australians to curtail their enthusiasm for Tiger Woods at this week’s Presidents Cup.“Last time it was too friendly,” the amiable Scott told the Herald Sun of Melbourne, referring to the 2011 Presidents Cup at Royal Melbourne Golf Club. That year, the U.S. won handily, with Woods scoring the clinching point, as part of its current streak of seven straight Cup victories. “Quite bluntly, we want the home-crowd advantage, and I’ll be disappointed if they are cheering enthusiastically for Tiger or anyone on the U.S. team.”Of course, he singled out Tiger Woods, who not only remains the biggest draw in golf, but also this week assumes the dual roles of captain and competitor for the Unit
At the time of writing, the polls for the 2019 General Election are due to open in less than two days -and the results are anyone’s guess - but we’ve noticed some recent patterns of online activity from some of the main political parties which have clearly been designed to reach and engage with people in online spaces like never before. (more…)
Large enterprise retailers competed aggressively in both Google paid search and Google Shopping during Cyber Five 2019. These retailers on average spent 24% more daily in Google Shopping YoY and 96% more daily in Google paid search YoY. This trend was attributable to their larger digital marketing budgets, coupled with their ability to maintain their return goals during the shopping period. Mid-market retailers, who tend to have comparatively smaller performance marketing budgets, need to pick their battles. Ultimately, they chose to maintain aggressive investment in Google Shopping while pulling back on Google paid search ads. CPC trends followed suit, as depicted in the following charts. Additional Highlights of S...
BURLINGTON, Vt.--(BUSINESS WIRE)--Champlain College Online, a leader in career-focused adult higher education, today announced a new interdisciplinary online degree, Bachelor of Science (B.S.) in Marketing Communication. Building on Champlain's long history and expertise in marketing and communication through its campus-based programs, this new program is in response to marketing professionals’ need for a broad, integrated skill set that can help them adapt to the changing needs of employers. Champlain’s online marketing and communication bachelor’s degree directly addresses recent shifts in the marketing landscape, including near-constant digital media changes, and the movement away from narrowly defined and siloed marketing and communications functions. Proprietary research cond
More than a few athletes use doubt and low expectations as motivational fuel to enhance performance. Pittsburgh Steelers wide receiver Hines Ward seemingly had a chip permanently attached to his shoulder. Things are a little different in the Pittsburgh Penguins locker room. If there is a team which has been doubted, discounted or written off, the Penguins qualify. Many doubted them to make the playoffs, even if healthy. Simply recall our Facebook page and comments. The vociferous “merchants of can’t” were relentless. More than a few national pundits put the Penguins outside the top-eight, too. Then the injuries started. Continued. Then they multiplied. Things should have gone sideways. First, Evgeni Malkin missed a month. Then Sidney Crosby embarked upon a two-month absence, and more t
I am Damia Causey, a lifelong resident of Milwaukee. I am the mother of a blended family of FOUR daughters. I am the wife of an amazing journalist. I am a reader. I am a crafter. I am somewhat introverted but working on stretching myself beyond my comfort zone. A product of Milwaukee Public Schools, I developed an early interest in reading. My mother worked in Ready Reference (the original Google) at Central Library, and I spent many hours in the youth section reading books and watching educational films. During my teen years, libraries became my hangout spot of choice. I continue to enjoy the written word, and you’re likely to find me at a bookstore nearly every weekend. I dabbled in journalism during high school but didn’t realize it was a career option for me. Until now. I am honored
The Buddhist monk Haemin Sunim remembers the moment he discovered the power of self-care. He was a frustrated graduate student when a trusted friend told him the solution was to “be good to yourself first — then to others.”“I had never once thought properly of caring for myself or loving myself,” he writes in his latest book, “Love for Imperfect Things,” which is to come out in paperback in February. “We consider it good to be good to others, but don’t forget that you have a responsibility to be good to yourself first.”Haemin Sunim (Sunim is the term used to address a Buddhist monk in Korea) has taught Buddhism at Hampshire College in Amherst, Mass., and continues to espouse the power of self-care through Buddhist teachings. He has amassed more than one million followers on Twitter and
December 9, 2019 What teacher doesn’t want an environment where students are working on lessons and learning because they want to do it instead of because they have to do it? Researchers have identified four specific ways to nurture a sense of intrinsic motivation in students. In this video series, educators and authors Larry Ferlazzo and Katie Hull Sypnieski discuss these elements: autonomy, which is helping learners feel that they have a choice in what they do and how they do it; competence, or creating situations in which students feel that they are capable of doing what they are being asked to do; relatedness, or doing activities that help students connect to others; and relevance, or making work seem interesting, valuable, and useful to students’ everyday lives. Why Autono