Saturday, August 17News That Matters

Day: May 11, 2019

Cavs: Tied-for-worst title odds for 2020 should be added motivation – FanSided

Cavs: Tied-for-worst title odds for 2020 should be added motivation – FanSided

Motivation
The Cleveland Cavaliers are tied for having the worst title odds for next season of NBA teams, according to the Westgate Las Vegas SuperBook, and that should be added motivation for them.The Cleveland Cavaliers finished the 2018-19 season with a less-than-stellar record of 19-63, and they had the worst net rating of any team in the NBA (per NBA.com).They played hard all year, and that was at least encouraging, and when All-Star Kevin Love was playing a significant minutes-share, the team was much more respectable, as we’ve noted countless times here at KJG.More from King James GospelLast year, Cleveland had tons of injury problems, with their bigs in particular, as Love for example, only appeared in 22 games (per Basketball Reference), mostly due to him reportedly having toe surgery sho
Philip Morris suspends social media campaign after using young 'influencers' to sell new tobacco device – CNBC

Philip Morris suspends social media campaign after using young 'influencers' to sell new tobacco device – CNBC

Social Media Marketing
A man smokes a Philip Morris International Inc. iQOS electronic cigarette.Akio Kon | Bloomberg | Getty ImagesCigarette maker Philip Morris International has suspended a global social media marketing campaign in response to inquiries into the company's use of young online personalities to sell its new "heated tobacco" device, including a 21-year-old woman in Russia.The company's internal "marketing standards" prohibit it from promoting tobacco products with youth-oriented celebrities or "models who are or appear to be under the age of 25."The company told Reuters of the decision late Friday, saying it had launched an internal investigation into marketing posts and photographs that Reuters sent to the company for comment earlier this week.They included a paid post plugging the tobacco p...
10 Tips for Driving Real Results with Your Marketing Efforts – Small Business Trends

10 Tips for Driving Real Results with Your Marketing Efforts – Small Business Trends

Online Marketing Tips
There are tons of different ways to market a small business. But some entrepreneurs tend to get caught up in the ideas or the process and forget about the actual results. If you want your marketing campaigns to drive real results that help you grow your business, check out these tips from members of the online small business community. Engage Your Customers on Social Media Social media isn’t just about posting promotional content. You need to find ways to engage with your ideal customers. For tips on posting engaging content that actually gets results, check out this Social Media HQ post by Christian Zilles. Remove These Words and Phrases from Your Content It’s important to know what words and phrases help you get results in your content marketing. But perhaps equally as important is
How to Achieve Profitability with Digital Marketing? – MarTech Series

How to Achieve Profitability with Digital Marketing? – MarTech Series

Online Marketing
Focusing on Digital Marketing Can Help You in Increasing Profits like None Other Because of It 100% Measurable and Accountable Are you done with earning money through your 9-5 tiresome job? Pretty much, I guess! Fortunately, we have severe digital transformations happening around. I call the millennial population as ‘technology natives’ while many older generations are technology immigrants who are fortunate enough to see the world brimming with endless possibilities. Earning a significant amount of money through online becomes easy these days- all thanks to the emerging web. Focus on Internet Marketing and Current Trends in 2019 With the rise in digital marketing, businesses now are able to reach consumers and drive positive results. We are residing in the age of Uber-ization where Ne
Last-Minute Mother's Day Marketing Tips For Your Salon – American Salon

Last-Minute Mother's Day Marketing Tips For Your Salon – American Salon

Online Marketing Tips
On the lookout for ideas for how to make the most out of Mother’s Day in your salon or day spa? Check out these tips from Lockhart Meyer Salon Marketing that boost business and spoil moms rotten. ■ Get retail product suppliers on-board and offer giveaway beauty goodies to increase online engagement. Have winners collect their prize from your salon or spa so they can see what you have to offer, and you can also capture their email address and even squeeze in a quick, free consultation. ■Team-up with local businesses to create bespoke gift packages. This could range from a mother-daughter day at the spa followed by a decadent afternoon tea at a local hotel to a facial treatment gift certificate that’s slipped into a box of handmade chocolates. YOUR WEEKLY
Exclusive: Philip Morris suspends social media campaign after Reuters exposes young 'influencers' – Reuters

Exclusive: Philip Morris suspends social media campaign after Reuters exposes young 'influencers' – Reuters

Social Media Marketing
(Reuters) - Cigarette maker Philip Morris International Inc has suspended a global social media marketing campaign in response to Reuters inquiries into the company’s use of young online personalities to sell its new “heated tobacco” device, including a 21-year-old woman in Russia. The company’s internal “marketing standards” prohibit it from promoting tobacco products with youth-oriented celebrities or “models who are or appear to be under the age of 25.” The company told Reuters of the decision late Friday, saying it had launched an internal investigation into marketing posts and photographs that Reuters sent to the company for comment earlier this week. They included a paid post plugging the tobacco product by social media “influencer” Alina Tapilina in Moscow - who listed her age as
Westlake Tests Social Media Marketing for Direct Lending | Auto Finance News – Auto Finance News

Westlake Tests Social Media Marketing for Direct Lending | Auto Finance News – Auto Finance News

Social Media Marketing
Westlake Financial Services is turning to social media to market its direct lending business. Westlake’s direct lending business is “still trying to figure out" social media marketing, but the lender hopes to have more insights soon as it nears the end of a 90-day trial, said Senior Vice President of Marketing Mark Vazquez. So far, […] Let's block ads! (Why?) Source link
7 psychology-backed hacks for boosting your motivation – Born2Invest

7 psychology-backed hacks for boosting your motivation – Born2Invest

Motivation
Motivation is crucial in any professional environment. Trouble is, staying motivated is often easier said than done.To help you keep pushing forward in whatever you’re doing, we’ve compiled seven science-backed tips for sustaining motivation in the workplace. From finding your “why” to accepting rejection, we’re willing to bet that these tips will make a noticeable difference in your day.7 psychology-backed hacks for boosting your motivation1. Remind yourself of what you love about your job.There are two fundamental types of motivation — extrinsic and intrinsic. When you’re extrinsically motivated, you’re driven to act because of external incentives, like money, recognition, or praise.Intrinsic motivation, the behavior is driven by the simple enjoyment of a task, is a more powerful forc
LEXICON Social Media & Digital Marketing Conference, May 17 & 18 – Nevada Business Magazine

LEXICON Social Media & Digital Marketing Conference, May 17 & 18 – Nevada Business Magazine

Social Media Marketing
Las Vegas, NV – LEXICON is a two-day Social Media and Digital Marketing conference featuring top keynote speakers from various areas of marketing to educate, inform and inspire the public on how to properly market their business on a digital scale. The inaugural conference, aimed to provide businesses the tools for successful marketing in the digital marketing industry, will be held May 17 & 18, 2019 in the 13,000 square foot, Sake Rok venue, located in The Park, at T-Mobile Arena. The overall focus of the conference is to provide information and insight on all facets of digital marketing: social media optimization, website management, website development, SEO management, scheduling tools, influencer marketing and brand management. Lexicon will present more than 25 influen