Saturday, May 25News That Matters

Day: May 6, 2019

5 Signs It’s Time for a New Marketing Strategy – Business 2 Community

5 Signs It’s Time for a New Marketing Strategy – Business 2 Community

Marketing Strategy
There’s a question that keeps business owners and their marketing people up at night:“Is our marketing strategy doing what we need it to do?”Sometimes the answer to that question is a solid: “nope.” Other times the answer is not as clear. It can be hard to know when to stick with what you’re doing, and when it’s time to blow things up and start over. To help, we’ve put together a list of 5 sure signs that it’s time for a new marketing strategy. Read on to see if they apply to you.1.You’re not seeing results from your current marketing effortsMost of our industrial marketing clients have this popular goal: Generate More Leads. Take your goal (generating leads) then look at the data over the last year and ask questions like:How many leads have you brought in through your digital marketing
Be As Human As Possible With Your Marketing Strategy – Entrepreneur

Be As Human As Possible With Your Marketing Strategy – Entrepreneur

Marketing Strategy
Technology is changing the way we live our lives, however, technology does not tell the whole story. We do. May 6, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. You're reading Entrepreneur South Africa, an international franchise of Entrepreneur Media. Social video content is continuing to explode, especially vertical video. These are videos designed specifcally so users can view them in portrait mode, where the image is taller than it is wide. This is because people mostly hold their smartphones vertically to scroll and tap through stories.“If as a brand you have not yet embraced social video to communicate with your customers, do it no
Flooring Companies Can Turn to Findit for their Online Marketing Campaigns To Capture More Leads – Yahoo Finance

Flooring Companies Can Turn to Findit for their Online Marketing Campaigns To Capture More Leads – Yahoo Finance

Online Marketing
<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)--sm Mt(0.8em)--sm" type="text" content="ATLANTA, GA / ACCESSWIRE / May 6, 2019 / Findit, Inc., a Nevada Corporation that trades under the stock symbol (OTC PINK: FDIT), owner of Findit.com, a Social Networking Content Management Platform offers online marketing services to Roofers and Roofing related business owners." data-reactid="11">ATLANTA, GA / ACCESSWIRE / May 6, 2019 / Findit, Inc., a Nevada Corporation that trades under the stock symbol (OTC PINK: FDIT), owner of Findit.com, a Social Networking Content Management Platform offers online marketing services to Roofers and Roofing related business owners.Flooring companies that are looking to reach more customers can utilize Findit to improve and increa...
Three Reasons You Should Add Podcasting To Your Marketing Strategy – Forbes

Three Reasons You Should Add Podcasting To Your Marketing Strategy – Forbes

Marketing Strategy
In our fast-paced society, where multitasking and convenience are key, podcasts have become the “it” thing. You can take in information and expertise, as well as be entertained, all while on the go. Unlike reading or watching a video, you can listen to a podcast while running, driving, walking the dog or any number of opportunities, thanks to earbuds and your smartphone. Consider this: Sixty million homes are podcast listeners, and an estimated 48 million people in the United States listen to podcasts weekly. Of those who are tuning in, they listen to an average of seven podcasts per week. What’s the forecast for podcasts? There are no signs of this trend reversing or slowing down. In fact, I am sure many of you listen to podcasts on a personal or professional level. But,
iClick Interactive, BTG WELINK and Tencent form strategic partnership to set lifestyle service O2O benchmark in China – Associated Press

iClick Interactive, BTG WELINK and Tencent form strategic partnership to set lifestyle service O2O benchmark in China – Associated Press

Online Marketing
BEIJING--(BUSINESS WIRE)--May 6, 2019--iClick Interactive Asia Group Limited (“iClick”) (Nasdaq: ICLK) an independent online marketing and enterprise data solutions provider in China today announced a strategic partnership with BTG WELINK (“BTGW”), an online retail services arm of Beijing Tourism Group (“BTG”) and Tencent Holdings Limited (“Tencent”) (00700.HK), China’s leading provider of internet value added services. The partnership will leverage the digital strengths, data capabilities and payment technologies of the three companies to help BTG establish a new customer relationship management system providing its customers with an array of smart lifestyle O2O solutions.BTG is one of the top ten tourism service groups in China which operates across a range of related sectors includin
Health Care: Self Help Essential in Battle with Chronic Illness – St. John Source

Health Care: Self Help Essential in Battle with Chronic Illness – St. John Source

Self Help
This is the fourth in a series of Source articles about health care in the Virgin Islands.Your chances of developing a life-altering, chronic illness are quite good. The U.S. Center for Disease Control and Prevention says 6 in 10 Americans have at least one chronic disease; 4 in 10 Americans have two or more. Definitions for chronic disease vary somewhat, but the CDC describes it as a condition lasting a year or more and requiring ongoing attention and/or limiting normal activities. Alzheimer’s Disease, cancer, heart disease, diabetes, asthma, kidney disease and arthritis are some of the better-known examples. Generally, a chronic disease can’t be cured, but it can be controlled. In the Virgin Islands, those efforts are led by Kathleen Arnold Lewis, territorial director of the Chronic
9 Ways to Win at B2C Marketing on LinkedIn – Social Media Today

9 Ways to Win at B2C Marketing on LinkedIn – Social Media Today

Social Media Marketing
Are you investing time into your brand's LinkedIn presence? It's easy for companies - especially B2C's - to neglect LinkedIn in favor of other channels, but the truth is that LinkedIn is a hugely influential social network, where B2C's, along with their B2B counterparts, can thrive. There are more than 610 million LinkedIn members globally, and more than 40 million of them are in decision-making positions. In other words, LinkedIn provides tremendous opportunity to connect with individuals who are in a position to form strategic partnership, stock your product or invest in your business. The bottom line? Marketing your brand on LinkedIn can only help boost your business success. Here are nine ways to win at B2C marketing on LinkedIn. 1. Promote your own content and get ...
Exactly what motivates you to shine in life, according to your Myers-Briggs personality type – Well+Good

Exactly what motivates you to shine in life, according to your Myers-Briggs personality type – Well+Good

Motivation
What helps you get up in the morning, informs your every decision, and is basically perpetuating force that shapes how you operate in the world? Seems like a loaded question, huh? Well, that’s because it is, and, unsurprisingly, the answer is different for everyone. While one person might be motivated by truth, for another person, the potential relationship-compromising effects of harsh realities might be nothing short of horrifying.To get insight into your own below-the-surface motivating factor, look no further than your Myers-Briggs personality type to help you figure it out. (Don’t know what your MBTI is? Read this first!)Check out what motivates you most in life, according to your Myers-Briggs personality type. Graphic by Well+Good CreativeISFJ: ValuesYou, ISFJ, have strong family