Wisdek Corp., Toronto’s first internet marketing and SEO company, has anticipated big trends that are likely to dominate the digital marketing landscape in 2019. This premier SEO and internet marketing company has always remained at the forefront in offering the best digital marketing solutions to businesses of all sizes.
In today’s world, everything is going the digital way, from banking to real estate. Considering the rapid digitalization of the world, now businesses are making a shift from traditional marketing to online marketing. To help businesses survive the challenges of online marketing, Wisdek has given an insight into the digital marketing trends to follow in 2019.
Influencer marketing that became popular in the past few years will focus more on Local influencers this year. It makes sense for a global brand or an e-commerce business to rely on celebrities for endorsing their products. However, for medium-sized businesses marketing is mostly local. In fact, big brands are also partnering with local influencers to put together long-term campaigns and promotions.
A senior SEO expert from Wisdek says, “In this tech-driven world, our morning rituals start with e-newsletters and our day end with social media notifications and subscribed emails. Among all digital marketing tools, social media is the best arena with over 3 billion people using it. Despite the fact that 2018 was a tough year for Facebook, the social media site is still the leading platform. However, for targeting younger demographics, Instagram can be a better option. With Instagram’s meteoric rise, it has emerged as one of the most rapidly growing social media platforms among younger demographic.”
Chatbots that started gaining attention in 2018 are likely to become more popular in 2019. It is estimated that by 2022, chatbots will help businesses save over $8 billion per year. Interactive chatbots will emerge as a great tool for digital marketing as it combines the use of texts, voice search, and messages to reach the target audience in a short period of time. The Artificial Intelligence (AI) powered solutions are also likely to be deployed across various enterprises for tasks like scouring their databases and providing insights to what attributes their customers have in common. AI will change marketing immensely over the coming years and we are already actively engaging with AI in our everyday lives even without realizing.
Moreover, voice search has proven to be an effective method of digital marketing in recent years. Thanks to Siri, Google, and Alexa, the trend of verbal interaction with devices is going to evolve in the coming months. We may find businesses optimizing their website for voice search.
About Wisdek Corp
Wisdek Corp. is a Richmond Hill, Ontario based internet marketing and Toronto SEO company. Since 1998, the company is offering top-notch digital marketing solutions to businesses of all sizes. As a Google Partner, specializing in Internet Marketing & Web Development, the company serves customers in Canada, USA, United Kingdom, Australia, and New Zealand. Their services include SEO (Search Engine Optimization), PPC (Pay Per Click), Social Media Advertising, and more.
For more information, please visit https://wisdekcorp.com/