Saturday, February 16News That Matters

Day: February 9, 2019

Tips to Enhance Your Vaping Business in 2019 – Influencive

Tips to Enhance Your Vaping Business in 2019 – Influencive

Online Marketing Tips
Brand promotion is one section of your business endeavours that requires a smart strategy to be followed to develop and enhance your business further. The latest research has shown that the vaping industry is going to double in terms of growth in the coming years. In times of such tough competition, it is crucial to make a mark before the audience becomes an uphill task for marketers. With the great rise of the digitally active audience, it has become inevitable for marketers to focus their attention towards promoting and enhancing their trade via various digital marketing mechanisms, in addition to other marketing strategies. Here, we have listed the key factors that can accelerate the growth of your vaping business to a great extent, and take it to newer heights of development.Provide...
Learn Social Media Marketing for Your Small Business at Upcoming Event in San Diego – Small Business Trends

Learn Social Media Marketing for Your Small Business at Upcoming Event in San Diego – Small Business Trends

Social Media Marketing
According to eMarketer digital media advertising will eclipse traditional advertising in 2019. And digital advertising features prominently in a three-day Social Media Marketing World event in San Diego. Small businesses looking to learn the latest marketing techniques should consider this event a priority. There will be 17 tracks and workshops addressing virtually all there is to know about social media marketing. Topics includes Facebook Ads, Facebook organic marketing, Instagram marketing, analytics, video creation, YouTube for business, messenger bots, live video, social strategy and more. Ninety-minute professional development workshops will cover everything from copywriting to visual marketing, video production, personal branding, augmented reality and more. More than 7,000 small...
The motivated child – Telegraph India

The motivated child – Telegraph India

Motivation
He is not motivated to study,” Rishav’s mother complained, while Rishav looked out of the window of my consultation room nonchalantly. He was referred by his school counsellor with a note that listed Rishav’s disruptive behaviour in class and the counsellor wondered whether he could be having a medical condition which could explain his behaviour. Rishav’s mother, I realised, had come to terms with his behaviourial problems but was more concerned about his unwillingness to study. From his demeanour, I realised that Rishav is quite used to hearing these complaints about himself and had learnt to take it in his stride. He appeared quite unruffled by the amount of concern expressed about him.Not being a particularly good student in school myself, I have always been w...
Mangaluru: 'Prerna', a confluence of ideas and motivation, inaugurated – Daijiworld.com

Mangaluru: 'Prerna', a confluence of ideas and motivation, inaugurated – Daijiworld.com

Motivation
Pics: Abhijith N KolpeDaijiworld Media Network - Mangaluru (ANK) Mangaluru, Feb 9: Chairman of Manipal global education, T V Mohandas Pai inaugurated 'Prerna', a confluence of ideas and motivation at TV Raman Pai hall in the city on Saturday, Febraury 9. This event is jointly organised by Vishwa Konkani student scholarship fund alumni association, Vishwa Konkani student scholarship fund and World Konkani Centre.  In his opening note, chief mentor of 'Kshamatha', Ullas Kamath said, "I have been attending Prerna programme since 2015 to get motivated. It is pride and honour to attend a programme like Prerna, which is a platform for a motivational speaker to motivate the young minds. The president of alumni association has transformed herself in the last one year. This should be the im...
The Secret Sauce for Successful Social Media Video Marketing – Business 2 Community

The Secret Sauce for Successful Social Media Video Marketing – Business 2 Community

Social Media Marketing
The social media feed of today is replete with video content as opposed to text and images. More video content is uploaded in 30 days than the major U.S. television networks have created in 30 years. – (Source)Social algorithms have evolved to prefer video content over other content formats. Social media users drool over videos. The content type is juicier, more presentable, and gives more information in less time. 86% of businesses use video on their website and 77% use video on social media – (Source)Videos are more likely to go viral and get the brand message across to a larger number of people.1.2% of videos on Facebook go viral. – (Source)Wondering how to extract the most from this exciting trend? Let’s learn with the help of some interesting examples:Facebo...
Innovative program trains immigrant and refugee women for a digital marketing career – Voiceonline.com

Innovative program trains immigrant and refugee women for a digital marketing career – Voiceonline.com

Online Marketing
VEZA community is recruiting students for an innovative digital marketing program specifically focused on education and skills training for immigrant and refugee women. This program was created by experienced digital marketers with a lens on the challenges that these women face as they enter the Canadian workforce. The program’s unique value is in providing Canadian work experience and decreasing the learning curve when newcomers join the Canadian workforce by providing continued hands-on mentorship. Recent research commissioned by the Immigrant Employers Council of BC has shown that the workplace entry point is where immigrants typically do not succeed and the skills required to succeed can only be gained through first hand insight into what Canadian employers need and how their ...
The American Dream Isn't Dead, It's Changing & So Should Your Marketing Strategy – Credit Union Times

The American Dream Isn't Dead, It's Changing & So Should Your Marketing Strategy – Credit Union Times

Marketing Strategy
Younger generations have different definitions of the American Dream. Today’s adult generations have all defined their American Dream differently, which has been supported by financial institutions with messages that have helped care for and make those dreams come true. In this moment, a key opportunity lies in how to earn the trust of Gen Z by first understanding what they define as the American Dream and second, isolating a role that credit unions can play to help make that happen. The American Dream for baby boomers was defined by owning a home with a new car and working toward a reliable pension. For Gen Xers, their dream has been met with stark reality as they live in their McMansions while witnessing their retirement funds and home values atrophy in a volatile market...
Social media/marketing – Bike Biz

Social media/marketing – Bike Biz

Social Media Marketing
Overview: If you have a passion for social media and digital marketing and like the sound of working in a dynamic, growing business where you can really make your mark, we’ve got the perfect job for you. Saddleback is a distributor and source of the finest road cycling and MTB products and we need a new social media/marketeer to join our expanding marketing team. You’ll be taking the lead on planning and posting across our social channels to share the stories of the business, our brands and products. You’ll work with our marketing manager and graphic designers to create attention-grabbing assets, post to style, boost to budget and analyse social campaigns to continually improve our reach. You’ll also take charge of our digital advertising campaigns – i...
Gateway boys basketball uses disappointing season as motivation – TribLIVE High School Sports Network

Gateway boys basketball uses disappointing season as motivation – TribLIVE High School Sports Network

Motivation
By: Jerin SteeleFriday, February 8, 2019 | 6:54 PM Shane Dunlap | Tribune-Review, Gateway’s Hunter Hicks (10) tries to put the ball in the net as Greensburg Salem’s Ryan Thomas (12) and Shamar McCoy (11) defend on Friday, Feb. 1, 2019 during WPIAL boys’ basketball at Greensburg Salem High Schooll. Shane Dunlap | Tribune-Review, Gateway’s RJ Stevenson dribbles down court as...
Give Your B2B Marketing Strategy a Makeover with Insights from the Beauty Industry – The Content Standard by Skyword

Give Your B2B Marketing Strategy a Makeover with Insights from the Beauty Industry – The Content Standard by Skyword

Marketing Strategy
This year, your—and everyone else’s—B2B marketing strategy will have one big focus: customers. From the rise of customer experience (CX) as a key thread that runs across how we do business, to personalized sales through account-based marketing, companies are factoring the customer directly into their business models more than ever before, and brands like Amazon and Apple, which are laser-focused on personalization and the customer experience, have only raised the bar. The fact is that today’s customers want every brand—regardless of what space they’re in or how large they are—to nail each and every interaction. So as you design your 2019 marketing strategy, ask yourself: How do you connect with customers and individual decision-makers when you&#...