Saturday, May 25News That Matters

Day: December 25, 2018

Digital Marketing Trends to Keep Your Eye On in 2019 – MarTech Advisor

Digital Marketing Trends to Keep Your Eye On in 2019 – MarTech Advisor

Online Marketing
As we approach 2019, a quick review of the current MarTech landscape is a useful first step in zeroing-in on the emerging technologies that might best fit the goals of your company, says Brian Byer, VP, Content & Commerce, Blue Fountain Media. In an effort to reduce the level of unnecessary complexity and sheer size of our MarTech stacks, many of us, this time of year, jump on the New Year’s Resolution bandwagon and pledge to keep our tech stacks lean-and-mean for the coming year. That is, until the latest technological magic bullet crosses our desks and, just like many of our resolutions, our good intentions fall to the wayside in exchange for the newest, shiny object.  The good news is budgeting in 2019 doesn’t have to be an exercise in self-deprivation or impra...